2Engage, launched in 2010, specialises in the development and execution of a diverse range of customer engagement programmes, including both membership and loyalty plans. By combining years of direct-to-customer engagement experience with cutting edge technology, 2Engage is able to deliver a unique turnkey customer engagement platform that offers brands, retailers and organisations a seamless consumer insight driven engagement solution.
At the core of the engagement model is an in-house Intelligent Data Engine, processing multiple interactions and touch-points between brands and consumers across multiple media platforms. Our data facility allows us to add significant value as well as speed-up the engagement learning relationship between brands and consumers. This is facilitated through our industry partnerships, providing access to more than 25 million economically active consumers, with over 14 million POPI opt-in compliant.
In addition to providing client driven, branded engagement solutions, 2Engage has invested in the development of their own engagement solutions and product set. This in-house investment has allowed us to gain market insight and delivery expertise, applicable to both our own and client-focused solutions. With this powerful combination of in-house and client driven solutions, we are continually developing our consumer behaviour understanding, which is enhanced by the centralised management of multiple data sources/inputs and consumer touch points. This data is dynamic and continually analysed through the 2Engage Intelligent Data Engine, providing SA brands with a holistic (and granular) view of their existing and potential customer bases.